The family business started in a small town of BA in the year 1933. It was a very humble beginning as a small grocery shop. Later on, as the business grew, the Company started opening chain of supermarkets, serving the major towns and cities in Viti Levu and Vanua Levu – the two major islands of Fiji. Currently, the group has 17 supermarkets with a total strength of around 1000 employees.
Company’s trading name “NEWWORLD” is an identifiable brand name in the supermarket industry in Fiji.
Newworld also holds and operates the master franchisee of IGA in FIJI.
Despite its expansion, the company has managed to keep its focus on the important aspects of the supermarket business – THE CUSTOMER – by always striving to provide superior customer service. This is the company’s competitive edge – along with its family values and Fijian roots.